To provide premium rate phone lines for Express car a day competition.
We built and managed a mass call telephone line network capable of receiving over two thousand calls per minute.
By ensuring all the calls get through we maximised the revenue potential.
Over two thousand lines were made available for the competition which resulted in a large number of readers taking part.
GFM
Design
Partner recruitment
Tariff advice
GFM
Mass Call network
Premium rate IVR
Free entry route
